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  • Writer's pictureMidori Verity

5 Unexpected Struggles for Female Entrepreneurs in 2024

And Solutions to Those Struggles

Being an entrepreneur is an exhilarating rollercoaster ride filled with ups, downs, and loop-de-loops. But for us fabulous female entrepreneurs, there are some unexpected struggles that can take us off our path.

Fear not, though, because we got you covered. We'll explore the top five unexpected challenges you might face in 2024 and, of course, provide you with fantastic solutions to overcome them!

5 Unexpected Struggles for Female Entrepreneurs in 2023

1. The Digital Dilemma

Picture this: You're running your online store like a boss, but suddenly, your website crashes, and your social media accounts go haywire. In this digital age, technical glitches can be a major buzzkill for female entrepreneurs. I can feel the PTSD bubbling up inside me - ugh.

BUT there's a solution. Finances may be stretched, but adopting a next-level success mindset will get you to your goals WAY faster! So, think of the ROI. If tech ain’t your thing, stop wasting your valuable brain space trying to solve it!

Instead, I strongly suggest you invest in a reliable tech team or outsource technical support. Having tech-savvy superheroes on your side will save the day, ensuring that your online presence remains as fierce as ever.

2. The Confidence Crunch

Oh, the notorious imposter syndrome! It sneaks up on us like a ninja, leaving us doubting our own abilities and questioning our worthiness as entrepreneurs.

Here’s the deal - confidence is the key to success. Surround yourself with a supportive network of women entrepreneurs, who have a culture of getting real and solving challenges. And who also celebrate your wins.

Building a strong support system and cultivating a positive mindset will give you the confidence boost you need to overcome anything that attempts to get in your way! Boom.

How to become a confident female entrepreneur

3. The Networking Nightmare

Networking events can sometimes be overwhelming, leaving us feeling like a lone fish in a vast ocean of suits. Breaking into existing networks or making meaningful connections can feel like a nightmare.

In all truth, I’m not a natural networker and loath networking events - shh. With that said, I knew I had to find a squash my hesitation to attend. So, here are some things I’ve done:

  • Seek out events specifically designed for female entrepreneurs where you can connect with like-minded women.

  • Attend conferences, join professional associations, and tap into the power of social media platforms.

By finding your tribe, you'll build a strong network that will lift you up, inspire you, and open doors to exciting opportunities. Btw - yup, I got a group that incorporates all this.

4. The Balance Battle

As female entrepreneurs, we often find ourselves juggling a multitude of roles - business owner, mom, partner, and more. Striking a balance between work and personal life can sometimes feel like an impossible task.

But worry not, multitasking mavens, because there's a solution. Set boundaries, both for yourself and those around you. Delegate tasks, prioritize self-care, and don't be afraid to ask for help when needed. By creating a harmonious balance, you'll achieve success without sacrificing your sanity.

5. The Funding Fiasco

Securing funding has long been a challenge for female entrepreneurs. Despite our incredible ideas and determination, traditional funding avenues haven't always been our friend.

Here’s some suggestions - Embrace alternative funding options, such as crowdfunding platforms or angel investors who specifically support female-led ventures. Additionally, take advantage of government grants and accelerator programs that aim to empower women in business. Check out Hello Alice.

With these alternative avenues, you'll be able to secure the funding you need to bring your entrepreneurial dreams to life.

Being a female entrepreneur in 2024 comes with its share of unexpected struggles, but armed with solutions, we can overcome any challenge that comes our way. Embrace technology, build confidence, find balance, explore alternative funding, and network like a pro!

Remember, ladies, you've got the entrepreneurial spirit and the determination to make your dreams a reality. So go out there, conquer the business world, and don't forget to have a blast along the way!

Keep shining, you unstoppable rockstar entrepreneurs!


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